20 Years of (RED)
Since 2006, (RED) has made it easy to join the fight against preventable and treatable disease
The world’s biggest killer isn’t a disease. It’s injustice.
(RED) partners with the world’s most iconic brands and people to create products and experiences that fight AIDS and the injustices that enable pandemics to thrive.
The Latest
The Future of Home Cooking Is (T-fal)RED
June 25, 2026
Most people do not need another recipe. They need a…
(RED) Welcomes Sienna Farris as Chief Brand Officer
June 22, 2026
Farris has spent her career building purpose-driven brands through storytelling,…
Celebrating Black Icons Who Are Shaping The Future
June 18, 2026
Juneteenth is a celebration of progress, possibility, and the Black…
Our Impact
(RED) has raised over $800M for the Global Fund, helping more than 350 million people through life-saving HIV programs.
Featured Partners
(RED) Is Fueled by Our Partners
(RED) partners sound the alarm on the injustices of global health, and fund programs that save lives. With their support, we are making significant strides in the fight to build strong and resilient health systems that fight AIDS.
Shop (RED)
When you choose (RED), your choices raise money, heat, and urgency for the fight to end AIDS. Now, more than ever, your choices count.
Ways to Join (RED)
When you buy (RED) products, your choice helps raise money, heat, and urgency to fight AIDS.
Make a donation towards the fight against AIDS and the injustices that enable pandemics to thrive.
