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Vespa and Piaggio Group Launch (VESPA 946) RED Scooter

November 22, 2016
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The signature product from the partnership announced in June between The Piaggio Group and (RED) has hit the market in the form of the (VESPA 946) scooter. Available for purchase as part of the (SHOPATHON)RED effort, $150 of the purchase price of each scooter sold will go to The Global Fund to fight AIDS.

Built entirely by hand, the (VESPA 946)RED can be purchased from Vespa dealers in Europe, Asia, the Pacific and the United States. Riders can also pick up exclusive (VESPA)RED accessories including a helmet, t-shirt, and coffee mug to join the fight against AIDS.

“The partnership with (RED), one of the most prestigious institutions in the world, represents another concrete commitment by Piaggio in this area”. The Piaggio Group CEO and MD, Roberto Colaninno, emphasizes. “We are happy and proud today to have been chosen by (RED) to represent the mobility sector as one of their partners. This will be a global collaboration between two organizations recognized all over the world as symbols of professionalism and excellence”.

After announcing the partnership in Rome, The Piaggio Group has been a key (RED) ally turning the Valencia Grand Prix in early November (RED) with its Aprilia racing team. Riders were decked out in (RED) gear with custom painted bikes and supporters joining the fight with the hashtag #iRideRED.

Shop the Exclusive (VESPA)RED Accessories


(VESPA 946)RED MUG

Vespa
The unique Vespa style, graphically represented by the white logo printed on this mug, is even more original and elegant thanks to the (RED) graphics. Made of red painted polished ceramic.

10% from every (VESPA)RED accessory purchased goes to the Global Fund which supports life-saving programs that empower health workers and provide prevention, testing, and care in places that need it most.

(VESPA 946)RED SHOPPER

Vespa
Made of 245gr cotton and polyester red fabric, it’s embellished by stylish details like the two-colored sewed handles and the embroidered flag label.

10% from every (VESPA)RED accessory purchased goes to the Global Fund which supports life-saving programs that empower health workers and provide prevention, testing, and care in places that need it most.