
Manchester, United Kingdom
May, 2026
THE END STARTS (NOW)
THE END STARTS (NOW)
We finally have what it takes to end the HIV/AIDS Epidemic
We finally have a shot to end
the HIV/AIDS Epidemic
20 years of turning attention into action
20 years of turning attention into action
20 years of turning
attention into action
(RED)-supported Global Fund grants help empower health workers and provide testing, treatment and care in places where injustice has enabled pandemics to thrive.
$800
$800
$800
$800
m+
Raised for the Global Fund
375
375
375
375
m+
People reached by supported programs
20
20
20
20
years
Years in the fight to end AIDS


We're at a pivotal moment in the fight against AIDS.
New scientific breakthroughs are changing what's possible, but we need collective action to get these life-saving tools to those who need them most.
We're at a pivotal moment in the fight against AIDS.
We're at a pivotal moment in the fight against AIDS.
New scientific breakthroughs are changing what's possible, but we need collective action to get these life-saving tools to those who need them most.
We're at a pivotal moment in the fight against AIDS.
New scientific breakthroughs are changing what's possible, but we need collective action to get these life-saving tools to those who need them most.
We're at a pivotal moment in the fight against AIDS.
New scientific breakthroughs are changing what's possible, but we need collective action to get these life-saving tools to those who need them most.
NOW is the moment to help end the AIDS crisis.
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WE HAVE THE TOOLS • WE JUST NEED (YOU)•
WE HAVE THE TOOLS • WE JUST NEED (YOU)•

Shop (RED) this holiday season
Shop (RED)

Shop (RED) this holiday season
Shop (RED)

Shop (RED) this holiday season
Shop (RED)

Make a one-time or recurring donation
Donate

Make a one-time or recurring donation
Donate

Make a donation
Donate

Join us at the
House of (RED)
Learn More

Join us at the
House of (RED)
Learn More

Join us at the
House of (RED)
Learn More

Shop (RED) this holiday season
Shop (RED)

Make a one-time or recurring donation
Donate

Join us at the
House of (RED)
Learn More
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Get the latest (RED) campaigns, product drops, and stories from the fight. Be the first to know when the end gets closer.
The MODEL
HOW (RED) WOrks
HOW (RED) WOrks
20 years of turning
attention into action
(RED) partners with brands and people to fund the Global Fund’s fight against AIDS.
See for your self
(RED) partners with brands and people to fund the Global Fund’s fight against AIDS.
How (RED) Works2026
How (RED) Works2026
How (RED) Works2026
Step ONE
You Shop (RED) or Donate
When you choose (RED) products or donate, your action supports the fight against AIDS.

Step ONE
You Shop (RED) or Donate
When you choose (RED) products or donate, your action supports the fight against AIDS.

Step Two
Partners Give Their Share
(RED) partners contribute to the Global Fund.

Step Two
Partners Give Their Share
(RED) partners contribute to the Global Fund.

Step Three
The Global Fund Invests
The Global Fund invests the money in locally led HIV prevention, testing, treatment, and care.

Step Three
The Global Fund Invests
The Global Fund invests the money in locally led HIV prevention, testing, treatment, and care.

Step Four
Lives are Saved
These programs help prevent new infections and expand access to lifesaving HIV treatment.

Step Four
Lives are Saved
These programs help prevent new infections and expand access to lifesaving HIV treatment.
The MODEL
HOW (RED) WOrks
(RED) partners with brands and people to fund the Global Fund’s fight against AIDS. See for your self
How (RED) Works2026
Step ONE
You Shop (RED) or Donate
When you choose (RED) products or donate, your action supports the fight against AIDS.

Step Two
Partners Give Their Share
(RED) partners contribute to the Global Fund.

Step Three
The Global Fund Invests
The Global Fund invests the money in locally led HIV prevention, testing, treatment, and care.

Step Four
Lives are Saved
These programs help prevent new infections and expand access to lifesaving HIV treatment.
Shop (RED) SAVE LIVES
Shop (RED)
SAVE LIVES
Shop (RED) SAVE LIVES
Shop (REd) Save lives
(woom)RED
Shop with Partner(SUMMERILL & BISHOP)RED
Shop with Partner(FEATHERIE)RED
Shop with Partner(Billecart-Salmon)RED
Shop with Partner(T-FAL)RED
Shop with Partner(LA DOUBLEJ)RED
Shop with Partner(SAVAS)RED
Shop with Partner(LOBOS 1707)RED
Shop with Partner(RUNNER)RED
Shop with Partner(woom)RED
Shop with Partner(SUMMERILL & BISHOP)RED
Shop with Partner(FEATHERIE)RED
Shop with Partner(Billecart-Salmon)RED
Shop with Partner(T-FAL)RED
Shop with Partner(LA DOUBLEJ)RED
Shop with Partner(SAVAS)RED
Shop with Partner(LOBOS 1707)RED
Shop with Partner(RUNNER)RED
Shop with Partner(woom)RED
Shop with Partner(SUMMERILL & BISHOP)RED
Shop with Partner(FEATHERIE)RED
Shop with Partner(Billecart-Salmon)RED
Shop with Partner(T-FAL)RED
Shop with Partner(LA DOUBLEJ)RED
Shop with Partner(SAVAS)RED
Shop with Partner(LOBOS 1707)RED
Shop with Partner(RUNNER)RED
Shop with Partner
(RED)ITORIAL
Stay up to date on the latest happenings, and all the ways you can choose (RED) and fight AIDS.
(RED)ITORIAL
Stay up to date on the latest happenings, and all the ways you can choose (RED) and fight AIDS.
(RED)ITORIAL
Stay up to date on the latest happenings, and all the ways you can choose (RED) and fight AIDS.
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(RED)ITORIAL
Stay up to date on the latest happenings, and all the ways you can choose (RED) and fight AIDS.














